I’m kind of obsessed with my teeth. Really, I look forward to my dentist appointment every six months and have even considered getting on a quarterly schedule so I can get my teeth professionally cleaned more often.
Despite my fixation with pearly whites, I continue todaily and red wine one or two times a week — so an effective teeth-whitening product has always been an important tool in my aesthetic arsenal. The problem is I have super sensitive gums (more on that in my roundup of the ), so for me, a good teeth-whitening product is effective (obviously) and doesn’t sear my gums.
I know not everyone has crybaby gums like me, so while in a perfect world I would only test gentle products, I white-knuckled through some intense hydrogen peroxide concentrations to find the best teeth-whitening products for 2020. In the name of reporting, right?
How I chose these teeth-whitening products
I began with a long list of products that could potentially make it on this list, looking at things like brand reputation, buyer reviews on Amazon and even full reviews by other writers. After narrowing the big bad list of teeth-whitening products down to about 20 products, I started testing.
Because it would be impossible to test the long-term efficacy of all of these products without annihilating my enamel (or working on this project for literal years, because I wouldn’t be able to adequately judge the effectiveness by using them back to back), I judged each product against a few criteria that I think will help you make a buying decision.
Here’s a quick rundown:
- Whitening toothpaste: Judged on taste, texture, ingredients, residue and general mouthfeel
- Whitening strips: Judged on fit, coverage (i.e., how many teeth it covers), ease of use and sensations (e.g., burning gums) and length of wear
- LED whitening lights: Judged on the same as whitening strips
- Whitening pens: Judged mainly on ease of use and how well the gel stays put on teeth, but also sensations in the case that some of the gel got on my gums
Now, for the best teeth-whitening picks for 2020.
Look, I tested a lot of teeth-whitening toothpastes, including: Arm & Hammer Advance White Extreme Whitening Toothpaste, Supersmile Professional Teeth Whitening Toothpaste, Crest 3D White Toothpaste, Native Whitening Wild Mint & Peppermint Oil Fluoride Toothpaste and Colgate Optic White Whitening Toothpaste.
In my opinion, none of them were awful, but none were nearly as great as Spry All Natural Whitening Toothpaste. Remember, I was only judging for taste, texture, ingredients, residue and general mouthfeel, so I’m not speaking to the long-term results of Spry’s whitening toothpaste (the brand claims it removes surface stains from coffee, tea and soda) — but to me, a toothpaste that feels and tastes good is going to give you the best results because you’ll actually use it consistently.
As for actual product specs, Spry All Natural Whitening toothpaste contains sodium bicarbonate (baking soda) as its main teeth-whitening ingredient. Many brands use this, and many use hydrogen peroxide, which is harsher, but may produce better results — but my opinion is that toothpastes with hydrogen peroxide don’t taste good.
Spry uses both xylitol and erythritol, two sugar alcohols, as sweeteners. It also contains stevia. This combination of sweeteners may be one reason why Spry whitening toothpaste tastes better than its competitors. Again, to be fair, none of the other toothpastes I tested were strikingly bad.
For your own research, here are the main reasons I chose Spry All Natural Whitening Toothpaste over the others:
- Arm & Hammer Advance White Extreme Whitening Toothpaste felt liquidy yet grainy and left a residue I wasn’t fond of on my gums and tongue. This wore off after just a few moments, but I kind of felt like a dog licking his chops after eating peanut butter for those few moments.
- Supersmile Professional Teeth Whitening Toothpaste would actually be my runner-up pick after Spry. It was just as great in most ways, but didn’t taste quite as good. I feel comfortable recommending this whitening toothpaste as one of the best.
- Crest 3D White Toothpaste has never been a favorite of mine. I’ve used it many times over the years and always find it to be too sticky-feeling. However, I do know many people who are loyal to this toothpaste and also have pretty great teeth, so this isn’t to say it’s a bad whitening toothpaste.
- Native Whitening Wild Mint & Peppermint Oil Fluoride Toothpaste reminded me of attempts to make healthy versions of classic desserts. They always turn out crumbly and bad. Maybe it’s because Native uses “hydrated silica” instead of baking soda or hydrogen peroxide. I don’t know; I’m not an expert on teeth-whitening compounds. But I do know this toothpaste tasted strange.
- Colgate Optic White Whitening Toothpaste gave me the exact opposite experience as Native. Instead of it tasting too natural or healthified, it tasted clearly chemical. It is 3% hydrogen peroxide, so perhaps that’s the culprit. I would recommend Colgate Optic White toothpaste only to someone who’s looking for a heavy-duty whitening toothpaste.
Just like with the whitening toothpastes, I tested a fair amount of whitening strips. Rembrandt whitening strips were my favorite for a number of reasons, which I’ll discuss first, and then I’ll go into why I didn’t pick the others I tested.
I found out about Rembrandt strips when I tested the Shyn whitening kit, which comes with an LED light to be worn with Rembrandt whitening strips. I found that you can buy Rembrandt strips on their own. I’m not sure how much more effective the LED light makes them. Many companies claim that LED light accelerates the tooth-whitening process, but research on the effects of LED lights and their effect on tooth color is limited — the evidence we do have is conflicting, and some of it states that the effect of LED lights.
The Rembrandt website describes the whitening strips as having “Maximum coverage to whiten the front and back of teeth” and it’s no lie at all. The width of these whitening strips is impressive, as is the length. They stretched far past my canines on both top and bottom, and the strip fully folds over to cover the back sides of your teeth. The strips also have little divots that prevent any air bubbles or uneven coverage.
Rembrandt also boasts much thicker whitening strips than most other brands, which I think prevents them from sliding around while wearing them. That’s my experience, at least. The hydrogen peroxide gel on the strips also seems to be thicker than other brands and that helps with the stickiness, too.
One other big reason I loved these Rembrandt whitening strips: You wear them twice a day for seven days, rather than once a day for two weeks or once a day for a month. I’ve almost never successfully made it through a 14-day or 30-day pack of whitening strips. But one week? I can definitely manage that.
Here are the other whitening strips I tested and why they didn’t take the cake for this category:
- Crest 3D Whitestrips are truly a classic. They’re easy to find and easy to use, and I’ve used them many times in the past — it had been years since I used them, so I decided to give them another try for this article. I didn’t choose them as the best because of a sole reason: The coverage kind of blows! Especially compared to the Rembrandt strips, Crest 3D Whitestrips just don’t offer great tooth coverage. I find they cover the very minimum and that’s it — they just barely reach over my canines and they tend to shift a lot because they’re thin and don’t wrap around the back side of my teeth.
- Lumineux Oral Essentials Certified Non-Toxic Whitening Strips actually did make the list because they deserved a callout of their own. See the next category, best whitening strips for sensitive teeth, below.
- Fairywill Teeth Whitening Strips
- were fine in terms of coverage. They completely covered my canines on top and bottom, and were wide enough so that they folded over the entire back sides of my teeth. They stuck well and didn’t shift around. But the taste was weird and the leftover residue was sticky and persistent. With other whitening strips, I can get away with a quick swish of water, but with these, I had to fully brush my teeth to get rid of the residue.
As I mentioned, Lumineux Oral Essentials whitening strips deserve their own section. I still give Rembrandt first place in the whitening strips category overall, but anyone who has sensitive teeth should check out Lumineux. Of all the whitening strips I tested, these were the only ones that didn’t leave little white spots on my gums.
After some research, I discovered that those little white spots are chemical burns from the ingredients in whitening products — usually hydrogen peroxide. Lumineux products do not include any hydrogen peroxide and instead utilize a combination of dead sea salt, essential oils, coconut oil and aloe vera. Despite the natural combo of ingredients, Lumineux whitening strips didn’t give off “trying too hard” vibes like the Native natural whitening toothpaste did. The fit and coverage were great, although they did slip around a bit.
I tested these for three consecutive days, so I can’t speak to the long-term efficacy compared to other brands, but Lumineux did conduct a clinical trial that concluded Crest 3D Whitestrips were no more effective than Lumineux natural whitening strips. The study was, of course, funded in part by Lumineux, so keep that in mind. Still, I think they’re worth a shot for people with sensitive teeth and gums.
I’d have to try the Lumineux strips for longer — i.e., finish the entire box without using any other products intermittently — to see if they work as well as products I used in the past. I’m all for natural alternatives to cosmetic products, but expectedly, all-natural products sometimes don’t work as well as conventional ones.
I know I bashed Colgate’s Optic White Whitening Toothpaste above, but that’s because I was judging toothpaste largely on taste and texture. The LED light trays, on the other hand, I tested based on fit, coverage, ease of use, sensations and length of wear.
The Colgate Optic White Advanced LED Whitening kit far surpassed the few others I tested for this category. The instructions were easy to understand, the mouthpiece fit well (even for me, and I have a tiny mouth), the gel covered all the teeth it was supposed to, I didn’t experience too much sensitivity and you only have to wear it for 10 minutes.
Truly, the only downfall was that the device requires charging before your first use and in between uses, which is kind of a hassle. That’s a small price to pay for so many other great features, though.
I used the Colgate Optic White Advanced LED Whitening kit once a day for 10 minutes for three days and noticed an improvement in whiteness despite foregoing the full treatment (it’s designed for 10 days of use, but again, I couldn’t test all of these products for the full intended treatment without potential dental complications).
Here’s why I didn’t choose the other LED trays I tested:
- The Shyn Teeth Whitening Kit includes the Rembrandt whitening strips that I love, plus an LED light mouthpiece which Shyn claims speeds up the whitening process of the strips. This is a good kit minus one factor: The mouthpiece has a cord and must be plugged in during use. That makes it hard to use those 30 minutes for something productive, like sweeping the floor — I usually do some sort of chore while whitening my teeth to pass the time.
- The Auraglow Deluxe Home Teeth Whitening Kit was decent all around, but a few things prevented it from being named the best: The mouthpiece felt massive and the gel didn’t seem to spread evenly over my teeth. I also got quite a few white chemical burns from the gel in this product, and the mouthpiece was more difficult to clean than the others I tested.
I have to hand it to Auraglow for this teeth whitening pen. Despite the sensitivity I felt from their LED whitening trays, I love this whitening pen — probably because I have more control over where the gel goes and can keep it from touching my gums.
I also like the Auraglow whitening pen because it’s quick and simple: Just make sure your teeth are clean, smile wide, apply the gel and you’re done. You may want to keep smiling for a minute or two to ensure the gel dries and doesn’t smear. This is a super easy teeth-whitening tactic you can employ after you brush your teeth in the morning or at night. After about 60 seconds, the gel dries and you can be on your way — no need to rinse.
I also tested the Colgate Optic White Teeth Whitening Pen and the Dr. Brite Teeth Whitening Pen. Here’s why Auraglow is my favorite:
- The Colgate Optic White Teeth Whitening Pen is intended for overnight use. Everything about this product was fine (i.e., brush size, sensitivity), except the whitening gel felt too sticky. I tried it before bed three times and each time I ended up getting out of bed to brush it off because I felt as if it was sticking to my lips when I closed my mouth
- I like that the Dr. Brite Teeth Whitening Pen consists of all-natural ingredients with zero hydrogen peroxide. This makes it a great choice for people with sensitive teeth and gums. However, the actual brush head on this whitening pen was way too big for my teeth. I wasn’t able to brush on the whitening gel without getting it on my gums. I wouldn’t recommend this pen to anyone who wants to spot-treat their teeth, because it’s almost impossible not to cover more than one tooth at a time.
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The information contained in this article is for educational and informational purposes only and is not intended as health or medical advice. Always consult a physician or other qualified health provider regarding any questions you may have about a medical condition or health objectives.
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