Luc Donckerwolke is a name familiar to those who’ve watched Genesis start to blossom in recent years with a distinct design language, so his after five years at the end of April came as a surprise.
Despite Donckerwolke moving on to new things, Genesis is prepared to only embrace what the chief designer laid down as a blueprint dubbed “Athletic Elegance.” Genesis CEO Mark Del Rosso told Roadshow in a phone interview Monday that Genesis is “absolutely committed” to the design ethos.
“I’ve never met a more creative, hard working group of people in my life,” Del Rosso said of the design team. Though he didn’t speak to Donckerwolke’s exit specifically, the whole idea of “Athletic Elegance” is really found in the, which the CEO used as an example.
“When we think about athletic, we think about; it’s very sporty, but still elegant. When we think about , it’s very elegant, but still athletic. Right in the core is a stunning product that is the perfect balance, the new G80.”
We can thank Donckerwolke and others for the shape of current Genesis cars, since past concepts absolutely predicted what we’d see today. It’s especially true for the aptly named New York Auto Show. The incredibly well-received concept doubled down on this notion, and the grand tourer reportedly has the green light for production., which debuted at the 2016
We won’t see what Genesis looks like post-Donckerwolke for a few years, though. Genesis has two new vehicles coming in the near term — a smaller SUV and an electric car. Both will undoubtedly have the Belgian designer’s fingerprints all over them.
- Biden’s top tech adviser makes regulation more likely – VentureBeat
- 10 things in tech you need to know today – Business Insider – Business Insider
- Duke at Georgia Tech Kick Time Set – Duke University – GoDuke.com
- The baby (tech) boom has arrived – harpersbazaar.com
- This month’s spotlight highlights Cosmetology, Construction Tech | News, Sports, Jobs – The Review
- Black Friday: Never break these 6 rules when buying tech gifts – CNET
- Alibaba CEO strikes conciliatory tone on China’s plans for tougher tech regulation – CNN
- Why Some Tech Workers Leaving Silicon Valley Are Changing Jobs – The Wall Street Journal
- Halting targeted advertising kills industries and dumbs down tech – Lowell Sun