We knew Nova Launcher is among the most popular Android launchers, but starting this week, the app has become even more popular. The beta version of the Nova Launcher has just reached more than 50 million downloads in the Google Play Store, an impressive achievement that wouldn’t have been possible without the support from the developers.

It looks like having a solid beta program and listening to what users want from your app has proven to be the winning formula for Nova Launcher.

TeslaCoil’s Nova Launcher is available for free, but a paid version can be downloaded via Google Play Store as well. The latter brings a host of premium features that are not included in the free version.

In case you haven’t yet used Nova Launcher, the Android app that allows you to customize your smartphone’s launcher with different styles, icons, layouts, gestures, and styles. More importantly, you get to use most of its features for free and if you like it, you can purchase the Nova Launcher Prime to benefit from the full experience.